Every family that has kids should experience the magic and wonder of Elf on the Shelf. This is a Christmas tradition shared by millions of families. You’ll learn in the story that the boy or girl scout monitors children during the Christmas holidays and reports back to Santa. That explains how he knows whether children have been naughty or nice. Parents and older siblings will have fun moving the figure around for the little one. Make this joyous and fun tradition a part of your family.
Now your little princess can get ready like mommy with this pretend play My First Princess Make Up Kit. The complete kit includes blush trio, Princess glitter lip gloss and two additional lip gloss, 2 lipstick, eye shadow, 2 nail Polish, eyebrow pencil, 3 brushes, and a designer Princess cosmetic bag. Girls will have so much fun applying lipstick, nail polish, and glowing eye shadow. The best part? It’s real makeup — it’s safe for kids and easy to clean.
Little ones love emulating mommy and daddy. Now they can have a realistic toy vacuum just like mommy and daddy with this Dyson Ball Vacuum. It features twisting and turning action like the real thing. The best part? It features working suction for picking up small things. The working suction and cylcone action help teach kids cause-and-effect. It’s also great for developing your preschooler’s hand-eye coordination.
Kids love house play and anything that allows them to imitate the real world. And this 6-piece pretend play Let’s Play House set does exactly that. Kids can play with their own duster, broom, and mop. The set is made of quality wood and is sturdily constructed. Kids will have so much fun playing housekeeping, keeping the whole house spick and span!
Your Disney Princess fan will love this Amazon-exclusive 21-piece Disney Princess Dress-Up Trunk Deluxe set. It’s packed with a variety of role-play dress up costumes of beloved Disney Princesses like Cinderella, Belle, Snow White and Aurora. it comes with 4 tops, 3 skirts, and several royal accessories to complete the look. Fans will love creating endless imaginative and creative adventures as each of the Disney Princesses.
Little girls will love this fanciful Princess Castle Play Tent. It is a foldable pop-up play tent. Girls will love relaxing, dreaming, and gathering with friends. It’s great for inspiring imaginative play. What fun adventures will your little princess go on?
Yay, it’s cookie time! Kids will have fun baking these play cookies. The cookies come inside a cookie dough tube. Kids can place the cookies on the cookie sheet and decorate them with 12 toppings. A play knife, spatual, and kitchen mitt add to the play fun! It’s sweet fun … slice, decorate, and serve!
Does your child dream of being a vet? Bring their dreams to reality with this fun pet vet playset from Melissa & Doug. Kids will be encouraged to nurture and care for the animals at the vet facility. A stethoscope, thermometer, syringe, and more help bring your imaginative play to life. The handy bag is perfect for house calls.
Who loves pizza? Now you can customize the pizza of your dreams just the way you like with the Top and Bake Wooden Pizza Counter set from Melissa & Doug. The set includes several toppings, crust, rolling cutter, delivery box, play money, and more. Kids will have so much fun operating their own little pizza restaurant while developing fine motor, social and communication skills as well as their imagination. Fresh, made-to-order pizzas sound so delicious.
Imagine wielding Raya’s Action & Adventure Sword, inspired by Disney’s Raya and the Last Dragon. Now you can play out your wildest fantasies and complete your Raya look. Pair this sword with Raya’s Adventure Outfit for epic role play adventures. Motion-activated lights and sounds bring the sword to life — heightening your play experience.
Here’s a fun playset with a firetruck that uses Play-Doh to spark their imaginations. Race to the scene and put out those pretend fires. Load the cannon with Play-Doh and crank the handle to squeeze out Play-Doh water. How fun! Everything’s better with Play-Doh! Kids will have so much fun on their rescue missions.
Yay … it’s pizza time! Now kids can bake their own pizzas with the Stamp ‘n Top Pizza Oven. The catch? You’ll be using Play-Doh for the ingredients. Imagine all the possibilities! It’s a fun set for inspiring endless creative play. What kind of pizzas will you create?
Ever wish you could cast magic spells like Harry Potter? Experience how it feels to be Harry, Dumbledore, and Voledemort with the Harry Potter Wizard Training Wands. Using gestures and motions, you can ‘cast’ 11 different spells. What’s cool? You can even challenge other aspiring wizards. One mode is like laser tag, but magical. There are 5 modes of play. While you can’t cast any real spells her, it’s the closest experience fans can get their hands on.
Imagine having a powerful gauntlet just like Batman! The interactive DC Batman Gauntlet features over 15 phrases and sounds and authentic details to bring your Batman missions to life like never before! You’ll feel just like the Caped Crusader ready to take on those baddies. There are 2 play modes. In Battle Mode, when you punch, you hear action sound effects. And Mission Mode activates storytelling missions with lights and phrases. Feel the power of the Batman Gauntlet.
Love playing pretend grocery shopping? You’ll love it even more with the Fresh Mart Grocery Store from Melissa & Doug. This realistic grocery play set has tons of play features to inspire endless creative, open-ended play. Constructed of wood, the set includes a scanner that beeps, conveyor belt, credit card swipe machine, cash drawer, display shelving, refrigerator, and more. Combine with play food or your own food to bring the experience to life. Kids can play the role of the cashier or the shopper and they’ll have loads of fun on their shopping adventures.
Love, Diana Adventure Set embodies the mega-popular YouTube channel, where Diana and her brother like to take kids to the land of pretend play. Packaged in a wearable backpack, this set includes a talking phone to ‘call’ Diana, Land of Play map, sunglasses, 2-in-1 brush doubling as a wand, and more. Fans can use these toys to continue their Diana-inspired adventures and then go offline and create their own fun, imaginative adventures.
Bring a sense of thrilling excitement to your role-play adventures with Rubie’s Jurassic World T-Rex Inflatable Costume. Kids will have endless fun creating all sorts of dino-themed adventures with this awesome, officially licensed Jurassic World costume from Rubie’s.
Bring your Toy Story 4 adventures to life with the Buzz Lightyear Space Ranger Armor with Jet Pack! Featuring entertainment-inspired space ranger armor and a cool jet pack, this set inspires fans to tell deeper, richer stories. The coolest part? Move him around to activate interactive lights and iconic sounds inspired by Toy Story 4. By pressing a button, close his visor in preparation for adventurous space missions. Pair this with the Rapid Disc Blaster to send your imagination to ‘Infinity and Beyond’! Now if only the jet pack could make you fly, we’d be on Cloud 9. But don’t forget your imagination!
Looking for a realistic kitchen play experience? This Wooden Chef’s Pretend Play Kitchen from Melissa & Doug offers an oven, stove, microwave, sink, refrigerator, and freezer. We love all the little details like the working ice dispenser, turning dials, spinning microwave plate, and opening/closing doors. Now all you need is some pretend play food to cook up some fun! Choose from three different styles.
Imagine using the Beast-X King Morpher to summon the Zord to fight against Evox. It features lights and over 20 interactive sounds and phrases. Move it around to activate motion-reactive sounds. The Beast-X King Morph-X Key activates Beast-X Mode and other Beast-X King sounds. Other Power Ranger figures with a Morph-X Key can unlock additional sounds and phrases. It’s Morphin Time!
Pee-yew! What’s that smell? WowWee’s Fart Launcher is the stuff kids dream of and now this dream is a striking reality! Launching this fall, this blaster will launch distinctive odors up your friend’s nose. Talk about sensory overload! Load it up with yummy bubble gum scent or gross-out fart scents that literally smell like the real thing. Aim carefully and press the trigger on this wide-barreled fart blaster. Anyone within a 5-foot radius will be able to catch the whiff. Can you imagine unleashing this on your worst enemy over and over again or using it as a prank on your friends? Let the fart wars begin! It’s the perfect gag gift and great for anyone who loves hilarious fun!
Love farting toys? Then they’ll love the Minions Fart ‘N Fire, inspired by the film. This fart blaster features loads of fart sounds for silly fun. Pump the blaster in and out to control its sound. What’s cool? The payoff is a fart mist. It’s a hilariously fun prank toy that kids will find genuinely satisfying! Get ready for some mischievous Minions fun! The giggles and laughter will be non-stop.
A symbol of Mandalorian power for generations, the Star Wars: The Mandalorian Darksaber Electronic Lightsaber is a black-bladed lightsaber with cool lights and sounds. In addition to electronic light effects, it also features classic Lightsaber effects. When you swing the lightsaber, you’ll hear battle sounds. Hold the hilt’s button for cool light effects and crackling lightning sound. Imagine wielding this black-bladed Lightsaber and battling Baby Yoda’s enemies!
Ever wish you could become Blue from Jurassic World? Well now kids can fulfill their wildest fantasies with the Jurassic World Chomp ‘N Roar Mask Velociraptor Blue. Kids will instantly transform into their favorite dinosaur and can recreate the fun of the movie. What’s cool? The mask is well-sculpted with movie-accurate details like skin texture and color as well as moving eyes and teeth. The mask also features three sound modes to bring the dino action to life.
Become the Caped Crusader with this Batman Mask and Cape set. It comes with a sculpted Batman cowl mask and a premium fabric cape with Batman’s iconic logo. Protect the streets of Gotham! Every day will be a new crime-fighting mission! Batman, will you save the day?
We love how the Little Tikes Tasty Jr. Bake ‘N Share Kitchen grows with your child. It starts wide and can convert to a higher countertop for older kids. It comes complete with an oven, fridge, and over 40 food pieces and accessories to inspire imaginative play. Cook up some delicious meals for family and friends.
Does your child aspire to be a doctor? Then they’ll love the Patient and Doctor Kit, which enables them to role-play as both the doctor and patient. The doctor’s bag features a stethoscope, play syringe, reflex hammer, and more. Meanwhile, the fabric patient outfit encourages exploration of internal body parts with removable guts, stick-on ‘cold bug’, and broccoli. We love how you can switch up roles and play the roles of doctor, patient or both. Imagine the endless play scenarios kids will come up with!
Your little one can go on exciting, action-packed adventures to save Kumandra like Raya in Disney’s Raya and the Last Dragon. Inspired by Raya’s classic outfit featured in the film, the costume features movie-inspired details along the waist and pants. It also comes with Raya’s signature red cape for added play value. Imagine embarking on epic adventures just like Raya. Can you save Kumandra?
Elf on the Shelf Elf Pets: A St. Bernard Tradition is an excellent holiday gift idea for younger kids who believe in Santa. The set includes a book and a companion St. Bernard figurine. Kids are encouraged to engage in acts of kindness to bring more Christmas cheer. This Christmas Spirit is then captured in your puppy’s barrel and released on Christmas Eve. Will your child help Santa and save the North Pole?
Does your 5 year old boy love superheroes? Gear up for incredible superhero adventures with this 4-piece set of superhero costumes and masks of the most popular superheroes of all-time. The set includes 4 satin capes and masks of Captain America, Spider-Man, Iron Man, and Thor. They’re perfect for sparking your little one’s imagination and the quality is very nice. It’s the perfect gift for little superheroes.
With the Beast-X King Spin Saber, battle the worst evil Evox has to offer! Press the button on the hilt of the Spin Saber and swing your arm to watch the sword spin with style. How COOL! Imagine morphing into action like your favorite Power Ranger and battling the evil forces.
Inspired by the Black Widow film, kids can imagine swiping at villains by holding down the button on the launcher and performing the Stinger Strike move to launch a NERF dart. Take out those baddies! This set includes a blaster and 3 Nerf darts.
Imagine becoming the masked assassin Taskmaster and executing deadly missions with the NERF Black Widow Taskmaster Stealth Slash Sword and Shield. Pull the sword from the shield and surprise enemies in battle. Open or retract the gauntlet by sliding a switch. The shield’s elastic strap fits on most kids’ wrists.
Want to take your Velociraptor Blue role-play experience to the next level? Consider the Jurassic World Velociraptor Blue Claws. They complete your Velociraptor Blue look when combined with the Chomp ‘N Roar Mask Velociraptor Blue. The movie-accurate details and flexible and bendable claws take your play experience to a whole new level.
From the makers of Elf on the Shelf, Elf on the Shelf Pets Reindeer is bundled with a storybook and an adorable 8.25-inch stuffed reindeer with an elf-like collar and sparkly heart-shaped pendant. The book introduces kiddos to reindeer that use Christmas magic to help Santa’s sleigh fly on Christmas Eve. Nine reindeer need your child’s help. First, your North Pole companion needs a name, so you’ll need to give it a name. Then your child needs to love and hug their reindeer friend to build up Christmas magic and help Santa’s sleigh fly on Christmas Eve just as in the story. Since it’s so adorable, this will likely be a Christmas tradition for many families who also loved The Elf on the Shelf. It makes a wonderful companion to your Elf, enhancing your Christmas experience.
An Amazon-exclusive, the KidKraft 2-in-1 Alexa Kitchen and Market is an Alexa-enabled kitchen! Use your Alexa device to create a realistic but whimsical play cooking experience. With Alexa, kids can play games and it guides them on making the best fake hot dog ever. This playset features a refrigerator, sink, stovetop, oven and microwave as well as kitchen utensils, cookware, and play food. Fill a pot of water, set it to boil, and you’ll hear liquid bubbling. Insert a ‘recipe card’ into a special reader on the counter to begin preparing it with Alexa’s help. Alexa instructs kids to grab a pot or pan, a 21 Questions-like game. Kids are tasked with locating ingredients fitting Alexa’s description: round, fruit, red. Kids get 3 chances to find the right item and scan it at the register. Cook up a world of delicious fun with the 2-in-1 Alexa Kitchen and Market.
Celebrate Sisu’s relevance in the film with the Sisu Dragon Chest. Sisu in dragon form stands on top of the chest surrounded by a pond and flower gems. Press the button to experience a dazzling light show and hear the Flower Pond theme. There’s a storage drawer and a custom flower bracelet you can wear.
Inspired by the popular YouTube channel, Love, Diana Mystery Music Trunk features 17 surprises like a wand key, Diana figure, charm bracelet, charms, tiara, ring, pretend lipstick, tutu, and stickers. Use the key to open the compartments. Find the secret key to discover a hidden music surprise. Customize your trunk with cute stickers.
Want to sound just like Batman? The DC Voice Changing Mask alters your voice to sound just like Batman. It’s packed with over 15 phrases and sounds and its eyes even light up! Imagine going on exciting crime-fighting adventures in Gotham City. Pair it with the Gauntlet – sold separately – for the ultimate Batman role-play experience.
The DC Batman Nightvision Mask includes a Batman mask with lights and a magnifier lens to inspire creative crime-fighting missions. Imagine using the Batman Nightvision Mask to foil the plans of the baddies.
Feel the power of the Power Gauntlet! Inspired by Avengers: Endgame, this fully articulated Power Gauntlet features premium details and illuminated stones to take your cosplay to a whole new level. Movie-inspired sound effects bring the action to life. With great power comes great responsibility.
The YouTube phenomenon in Pinkfong’s Baby Shark song is now brought to life as a pop-up play tent with fun Baby Shark-inspired print graphics. Look for Baby Shark, Mommy Shark, and Daddy Shark among other aquatic life and the ocean floor. The full set includes 2 3-foot play tunnels, various crawl-through doors, and a tie-back flap. The best part? Setup is a breeze and it’s also easy to store. Get ready for exciting ‘Baby Shark’ adventures with the Playhut Pinkfong Baby Shark play environment!