In time for the launch of Cars 3, Aquabeads will be getting brand-new Cars 3 sets. Disney Pixar’s Cars 3 races into theaters June 16th. Just in time for the launch of the movie, Cars 3 related products will appear in Aquabead’s product line from Epoch Making Toys. The Aquabead Cars 3 toys will make […]
Lawsuit originally filed by Jodie Hejuduk against Spin Master’s Hatchimals was voluntarily revoked. Spin Master recently announced the consumer class action lawsuit filed against its popular Hatchimals toy was voluntarily rescinded. Jodie Hejduk was the plantiff that filed that class action lawsuit against Spin Master Ltd. The Hatchimals took the toy world by storm and […]
New collection of Build-A-Bear Workshop stuffed animals to feature Guardians of the Galaxy characters. Build-A-Bear Workshop will release a brand-new collection of stuffed animals inspired by Marvel’s Guardians of the Galaxy Volume 2 characters. The new Build-A-Bear Workshop Guardians of the Galaxy inspired stuffed animals will be available for purchase either online or at retail […]
TIA rebrands itself as The Toy Association along with a new mission and strategy. Previously known as the Toy Industry Association (TIA), the organization has announced it is rebranding itself as The Toy Association. Reportedly the name change will not be the only thing changing. It will also have a brand new mission and strategic […]
Jakks reports losses for Q1 2017 business results due to a decrease in net sales. Jakks Pacific announced its first quarter business results, reporting a loss due to a decrease in net sales. The toy company announced net sales of $94.5 M compared to $95.8 M in Q1 2016. Jakks was about 1.3 million short […]
Hasbro announced a new subscription crate service for gamers. Beginning this summer, Hasbro Gaming has announced that it will officially launch a new crate subscription service in the United States. There have been many other similar toy subscription services like Amazon’s STEM Club, Pley’s Disney Princess Subscription, Disney Treasures, and Loot Crate. But this is […]
Antiquated gender marketing may be missing out on important opportunities and limiting our children’s play and career opportunities. Some toy companies, like Hasbro, have made progress in the toy industry by ending gender categories. But why does gender-based toy marketing still exist? Have we really made as much progress as we’ve thought? And are girls […]
Hasbro, Disney and Lucasfilm release Star Wars Forces of Destiny toy line, featuring Star Wars female heroines. Disney and Lucasfilm have partnered with Hasbro on producing a new toy line based on Star Wars Forces of Destiny, Lucasfilm’s first 2D animated short production set to appear on YouTube. Forces of Destiny primarily focuses on the […]
Mattel introduces new Gabby Douglas ‘Shero’ Barbie doll. Mattel announced that a new Barbie is on store shelves across the nation. The newest Barbie is inspired by Gabby Douglas, the Olympic gymnast champion and Team USA gold medalist. The new doll is fittingly named Gabby Douglas ‘Shero’ Barbie doll. Performing a search for the definition […]
Nintendo surprises gamers with announcement of New Nintendo 2DS XL. Nintendo recently announced the latest iteration of its portable video gaming system – the New Nintendo 2DS XL. This is the official successor to the Nintendo 2DS. Nintendo surprised almost everyone in the gaming industry with this announcement, given the immensely successful launch of its […]
