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Toys ‘R’ Us Plans Revival as TRU Kids Brands This Holiday

After the demise of Toys ‘R’ Us last year in the U.S., the beloved toy chain is slated to make a comeback this holiday season under a brand new name.
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Hatchimals CollEGGtibles Season 5 Mermal Magic

The most exciting Hatchimals CollEGGtibles yet – Mermal Magic (Season 5) have washed ashore on store shelves.
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Nickelodeon Launches New Rainbow Butterfly Unicorn Kitty Animated Series

Mark Your Calendar! Exciting new animated series set to debut January 27th on Nickelodeon.
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Poopsie Slime Surprise Unicorn is the Hottest Holiday Toy of 2018

2018 was jam-packed with loads of amazing toys. But what toy stood above the rest to be crowned the Hottest Holiday Toy of 2018? That toy is none other than MGA Entertainment’s Poopsie Slime Surprise Unicorn.
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25 Hot Holiday Toys 2018

Looking for the Hot Holiday Toys 2018? Look no further … our editors have rounded up the Top 25 Hottest Holiday Toys of 2018 in our Holiday Toy Guide. These are the most wanted toys of 2018 at the top of kids’ Christmas wish lists. If you’re able to get your hands on any of […]
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KAPi Awards 2019

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Meet The New Hatchimals HatchiBabies – Hot Holiday Toy Hatches October 5th

Spin Master has unveiled its latest surprise Hatchimals toy known as HatchiBabies, which officially launches on Hatchimals Day – October 5th.
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Defunct Retailer Toys R Us Could Be Revived

The Toys R Us bankruptcy action was cancelled with plans of potentially rejuvenating the brand. Toys R Us lenders are attempting to reorganize assets into a new company that would keep current licensing agreements and invest in new retail operations.
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Sony Announces PlayStation Classic Mini Console For Holidays

Launching this December, Sony announced plans to release a miniature version of the original PlayStation console.
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Target Announces Top Holiday Toys of 2018

Recently Target unveiled its predictions for the top holiday toys of the year.
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Target Quick To Seize Toys R Us Opportunity

Now that Toys R Us has left a huge void in the toy industry, Target is quick to respond to the business opportunity.
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Worldwide Toy Sales Experience Growth For First Half of 2018

The NPD Group reports that global toy industry sales have grown to $18.4 billion, representing a 4 percent increase. Of all the countries tracked, Mexico was the fastest-growth market.
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Nintendo Switch Worldwide Sales Hit 19.67 Million

Nintendo’s hybrid console nears 20 million units sold worldwide since launch. But can Switch keep the momentum going?
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Mattel Announces 2019 Hot Wheels Mario Kart-Themed Toy Line

Announced at San Diego Comic-Con 2018, Mario Kart-themed Hot Wheels will race into stores next year.
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Funko and Epic Games Collaborate on Fortnite Toys, Collectibles, and More

Funko and Epic Games have joined forces to launch new Fornite-themed toys, collectibles, and more by Christmas.
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