Hit toy Tamagotchi makes a comeback in Japan.
Retro toys are making a resurgence of sorts this year. After all, these classic toys have been battle-tested, so to speak, and have stood the test of time. This was evident at this year’s New York Toy Fair with a handful of classic toys making a comeback from Teddy Ruxpin, Tickle Me Elmo, and Etch-A-Sketch to Lite-Brite, View Master Classic and the Fisher-Price Classics Tape Recorder. Now, at least in Japan, another iconic classic toy from the 90’s is making a comeback. It’s Tamagotchi from Bandai!
To mark its 20th anniversary, Bandai is re-launching the classic Tamagotchi toy in 2017. In the 90’s Tamagotchi created a huge toy craze in Japan. The toys were a massive hit with worldwide sales of Tamagotchi exceeding 76 million units. They are sure to induce a sense of nostalgia among fans. The latest edition of Tamagotchi is very close to the original version released in 1996 in Japan and 1997 throughout the rest of the world. Tamagotchi is a virtual pet simulation game played on a small egg-shaped computer.
Interestingly, even after several iterations, the latest 2017 collection of Tamagotchi harken back to simplistic black-and-white screens and the original six characters. The only real change is that these toys are half the size of the originals released 20 years ago. Additionally, fans will be treated to colorful new egg designs.
Presently, the Tamagotchi toys are limited to Japan only. Each toy will retail for ¥2000, which translates to roughly $18 or £14 each. The toy can be found on Amazon Japan’s site. Unfortunately, as of right now, Bandai has no plans to bring the toy to other countries around the world even with a ridiculous amount of worldwide sales. Here’s hoping they change those plans and spread the love around the world. Where in the world would you like to see the new Tamagotchi toys? And can the 20th Anniversary Tamagotchi reignite the toy craze of the 90’s? Let us know your thoughts below.