Last Updated on January 3, 2020 by Danielle
Jakks Pacific’s new MorfBoard action sports line that launched in January delivers strong launch success at retailers like Target and Amazon, prompting the company to ramp up supply to meet demand.
Jakks Pacific’s MorfBoard action sports line reportedly has delivered strong sales results thus far after its launch earlier this year. In particular, it is performing well at retailers, such as Target and Amazon.
After making its debut at Toy Fair 2018, Toy Buzz awarded it as one of the ‘Best of Toy Fair 2018’ at the North American International Toy Fair in New York City. It was definitely one of the standout products for us at Toy Fair this year, and we believe kids are going to love it for their birthdays, Christmas, and other occasions.
What is cool about the MorfBoard is that it has the ability to transform from a skateboard to a scooter and bouncer within seconds. It is actually a high-performance board that delivers a thrilling action sports experience unlike anything you’ve experienced before. When you take it for a test drive, you’ll be quite impressed by the overall quality of the board. According to Jakks Pacific, the Morfboard makes it easier for kids to get into “what could otherwise be an intimidating and expensive world of action sports.”
Dan Wescott, EVP of Seasonal Division at Jakks Pacific, stated: “The positive reaction to this great product has us supplying even larger quantities than we originally expected to keep up with demand, and we are thrilled.”
The MorfBoard Scoot & Skate Combo set features an intuitive lock-and-release mechanism that allows kids to instantly morph between modes with a simple click. Intended for both indoor and outdoor use, the MorfBoard Bounce Xtension allows kids to catch some air with two bouncy balls.
According to Wescott, “the MorfBoard line offers an excellent entry point into the expansive world of action sports. The Bounce and Balance Xtensions will broaden the scope of play, all while upholding our commitment to innovation, affordability and quality that ensures accessibility and opportunity for the athletes of tomorrow.”
Source: Toy News